Strategy Sessions

Need expert eyes on your marketing but not ready for full-service management?

Our consulting and strategy sessions are like a business glow-up—giving you the insights, game plan, and confidence to level up without the overwhelm.

Whether it’s refining your socials, cracking the code on paid ads, or making your email marketing actually work (instead of just exist), we’ll map out a clear, no-BS strategy to get you results.

Whether you’re looking to refine your social media, optimise your ad strategy, or streamline your email marketing, we’ll create a tailored plan to help you grow with confidence.

From one-off deep dives to ongoing coaching, we’re here to guide, support, and empower you to market smarter—not harder.

Strategy Deep Dive Sessions

A high-impact session to get your marketing sorted—fast.

If you’re a small business owner feeling stuck with social media, branding, or marketing strategy—but you’re not ready for a full agency package—this is for you.

We don’t just give advice—we create a clear, actionable plan that you can execute immediately.


✔️ 2.5-hour in-person or online session
✔️ A full audit of your current marketing, socials & digital presence
✔️ A tailored marketing strategy with clear next steps
✔️ Content direction & engagement strategies
✔️ Social media & email marketing framework
✔️ Website & brand positioning feedback
✔️ 2 days of post-session support via WhatsApp

WHAT’S INCLUDED

Enquire or Book in a Strategy Deep Dive

Our Services

  • A holistic approach to your business for ultimate growth which includes strategy, website management, social media management, content creation, paid advertising, email marketing, reporting and more.

  • Let us run your social media from start to finish with a killer social media strategy, content creation & on trend reels.

  • Grow your business by getting more exposure, leads & sales and the right eyes on your products & services with our in house strategic Social Media Advertising.

    We specialise in:

    Facebook & Instagram Advertising (Meta Ads)

    Google Advertising

    Linkedin, Pinterest & Tik Tok

  • Send us your product or we will come to you and film and edit reels for you to utilise on your social media platforms.

  • Need some bad ass reels, imagery or content creation? We’ve got you!

    We have content creators on hand to get amazing content for you to utilise on socials, ads, websites and more.

  • Build customer loyalty, communicate with your trusted audience and drive more sales through strategic email marketing. Let us help you build an email list & send out consistently great looking emails, workflows and automations.

  • Let us craft an incredible, user-friendly site with SEO, integrations, and more. Whether you need something straightforward or feature-packed, we've got packages for businesses of all sizes.

  • Need a serious game plan to get your marketing on track? Our deep dive strategy sessions are like a business glow-up—giving you the insights, direction, and confidence to level up without the overwhelm.

    Whether it’s refining your socials, cracking the code on paid ads, or making your email marketing actually work (instead of just exist), we’ll map out a clear, no-BS strategy tailored to your business. Walk away with an actionable roadmap designed to get you results, fast.

  • Got big marketing goals but a limited budget? Our monthly coaching sessions give you direct access to our team of experts—so you can learn, grow, and make waves in your business without the full-service price tag.

    Think of us as your marketing mentors. You’ll get our insights on what’s trending, the do’s and don’ts, troubleshooting support, and expert advice tailored to your business. Whether you need clarity, strategy tweaks, or a little hype squad energy, we’re here to help you implement with confidence.

  • Level up your business with professional imagery & video with our amazing team of creatives around Australia.

More on us

Our digital marketing agency is based in Byron Bay.

We service Gold Coast through to Byron, down to Sydney and beyond.

We specialise in Social Media Marketing, Paid Advertising, Email Marketing, and Content Creation. We believe combining these elements with solid strategy builds the foundation of your marketing success.

We are proud to have worked with over 50 businesses with their growth over 5 years.

  • The service provided by Social Etc is first class. Lilli is a superstar and was able to get the essence and tone of our brands almost instantly. Her processes, organisation and communication is 10/10 and I simply can't recommend Lilli enough! If social is part of your marketing strategy, you need Lilli!

    Leah ~ Owner of Isola Riva, Il Salone & Lupos Restaurants

  • Lilli and Social Etc are an absolute pleasure to work with. If you’re looking for someone to manage your socials, website design and anything to do with your online presence and digital marketing, then I’d highly recommend them. I’ve been working with Lilli for about 6 months and have really seen the impact it’s had on my business.

    Sarah ~ Owner of Dr. Tranter Aesthetics

  • Lilli has been AMAZING at what she has produced for us which has allowed us to focus our time and effort on other areas of the business. Lilli has quickly become an integral and vital part of our Team.

    Shane & Whenua ~ Family Aged Care Advocates

  • Lilli from Social Etc has been really helpful! Her work and constant new ideas are amazing. We've seen a huge difference on our online sales since we started working with her. Very grateful!

    Mariah ~ Owner of Del Villar

Why us?

Not your standard Agency

No BS

We’re on your team

We get it

Real Results & Growth

We truly care about our Clients